Our Services
Explore our capabilities below—and if there’s something you don’t see, reach out. We build custom.
Program development & Design
We partner with brands, schools, and organizations to develop educational programs to support the holistic growth of athletes. Programs can be fully developed and delivered by Law of Athlete or implemented internally with our support and training services.
Key Capabilities
Thorough Program Development
We develop turnkey, single- or multi-topic student-athlete development programs from the ground up — guiding everything from strategic vision to full execution.
Workshop Design & Facilitation
We create and deliver engaging in-person or virtual workshops focused on leadership, SEL, identity, financial literacy, NIL, career transition, and more.
Curriculum Development
We design structured learning modules for certificate programs, credit-bearing courses, and internal trainings — ideal for brands, athletic departments, and educational institutions focused on sports business and athlete development.
Event Management & Experiential Design
We design, produce, and manage athlete-centered events and fan-engagement activations that inspire participation, drive engagement, and deliver measurable results for our partners.
Key Capabilities
Full-Service Event Production
From concept to execution, we handle venue selection, vendor management, staffing, creative direction, and on-site logistics for seamless event experiences.
Athlete & Community Engagement
We integrate interactive elements to create authentic connections with participants.
Sponsorship Integration
We identify, secure, and manage sponsor partnerships to enhance event impact and provide additional revenue streams for our partners.
Sports Marketing & Representation
We help athletes, teams, and organizations amplify their presence and unlock new revenue opportunities through thoughtful partnerships, activations, licensing, and representation. Our approach combines the reach of a marketing agency with the strategy of a multimedia rights holder.
Key Capabilities
Partnership Strategy & Sales
We develop partnership frameworks, pitch decks, and outreach campaigns to secure meaningful sponsorships and brand deals.
NIL & Athlete Representation
We guide athletes through the evolving NIL landscape, managing brand negotiations, activations, and long-term deal structures.
Licensing & Multimedia Rights
We manage and monetize the use of names, images, likenesses, and IP across campaigns, events, and merchandise.