Our curated programs

If your organization is seeking tailored program partnerships to tackle specific challenges, our pre-designed programs can be fully customized to fit your unique needs, seamlessly integrating with your existing efforts. At Law of Athlete, we offer more than just one-time sessions; we believe in the power of ongoing, hands-on interactions that deliver lasting impact. Discover how our expertise can elevate your program initiatives and drive success.

Elite Leadership Institute™

The Elite Leadership Institute (ELI) is a premier cohort program designed to empower college student-athletes through leadership development, personal growth, and life skills training. Through dynamic workshops, hands-on mentorship, and a structured development framework, ELI equips participants with practical tools to excel as leaders within their teams, campus, and future careers.

Why It Matters:
Teams don’t thrive without leaders who set the tone. ELI ensures athletes have the mindset and tools to navigate conflict, model accountability, and elevate team culture. Whether they lead vocally or by example, ELI helps athletes show up with clarity, consistency, and confidence in every room they enter.

    • Kickoff Conference: A high-energy, one-day conference that sets the tone for the cohort experience. Featuring industry experts, interactive workshops, and foundational leadership activities.

    • Monthly Mentorship Sessions: Coaching sessions designed to sharpen leadership presence, mindset, and life-skills.

    • Capstone Project: A structured, reflection project that highlights leadership evolution and articulates their personal mission and impact beyond sport.

    • ELI Honors Graduation Ceremony: A celebratory event honoring student-athletes for their growth and commitment. Certificates, earned stars, pins, and individual awards are distributed.

  • Student-Athletes

    • High school and collegiate athletes at all levels (D1, D2, D3), especially at mid-major or under-resourced institutions

    • Athletes with natural leadership potential—both vocal leaders and those who lead by example

    • Team captains, emerging leaders, and athletes preparing for post-graduation transitions

    • Students interested in personal growth, emotional intelligence, and team impact

    • Athletes navigating identity challenges, accountability, or confidence in leadership roles

    Athletic Departments & Institutions

    • Schools without a formal athlete leadership development program

    • Departments looking to enhance athlete culture, accountability, and team dynamics

    • Programs aiming to improve peer leadership, communication, and conflict resolution among athletes

    • Institutions seeking holistic leadership training aligned with NCAA life skills and personal development initiatives

    Coaches & Team Staff

    • Coaches looking to cultivate stronger leaders and locker room influencers

    • Teams that need structure around leadership succession, behavior standards, and culture-building

    • Staff seeking support in developing captains and bridging gaps between athletes and coaching expectations

    Student Affairs & Leadership Offices

    • Universities aiming to connect athletics with campus-wide leadership initiatives

    • Offices supporting career readiness, civic engagement, or peer mentorship programs

    Corporate & Community Partners

    • Organizations interested in sponsoring or supporting future leaders in sports

    • Brands looking to invest in workforce pipeline development through athlete leadership programs

BRAND ATHLETE™

Brand Athlete is a dynamic program designed to equip student-athletes with the tools to define their personal brand and capitalize on opportunities both during and beyond their athletic careers. Through interactive sessions and real-world case studies, athletes learn how to ethically navigate NIL, communicate their value, and build a brand that lasts beyond the scoreboard..

Why It Matters:
In today’s landscape, personal branding is just as critical as athletic performance. With NIL rapidly evolving, athletes must understand their personal identity, recognize their market value, protect their reputation, and use their platform with intention and integrity.

    • Identity & Purpose Lab
      Athletes explore their story, values, and visual identity to define who they are beyond the jersey. This module is the foundation for building a lasting personal brand.

    • NIL Ready: Brand & Business Essentials
      Covers the legal, ethical, and strategic foundations of NIL. Athletes learn how to evaluate opportunities, read contracts, and align partnerships with their values.

    • Deal Lab: Simulation & Strategy
      A real-world deal simulation where athletes review mock contracts, evaluate brand fit, and negotiate terms—building practical NIL decision-making confidence.

    • Legacy Lab: Building Beyond the Game
      Focuses on long-term brand planning and digital strategy for life after sport. Athletes map out personal brand growth, audience engagement, and platform sustainability.

  • Student-Athletes

    • High school and collegiate athletes across all divisions (D1, D2, D3)

    • Athletes interested in building their personal brand and leveraging NIL opportunities

    • Players navigating key transitions (e.g., freshmen, team captains, graduating seniors)

    • Athletes with leadership potential—both vocal and lead-by-example types

    • Student-athletes seeking purpose, identity, and guidance beyond sports

    Athletic Departments & Institutions

    • Schools without a structured NIL or athlete branding education program

    • Programs aiming to meet NCAA or state NIL education requirements

    • Departments focused on holistic athlete development—mindset, professionalism, and brand integrity

    • Institutions seeking to protect athletes from misinformation and exploitative deals

    Parents & Families

    • Families who want their athletes to make informed, ethical decisions in the NIL space

    • Parents looking to better understand branding, contracts, and long-term athlete support

    Coaches & Team Staff

    • Coaches invested in developing well-rounded leaders, both on and off the field

    • Team staff looking to instill accountability, professionalism, and media awareness in their athletes

    Compliance Officers & Academic Advisors

    • Professionals responsible for athlete education, NCAA compliance, and career development

    • Advisors seeking credible, curriculum-aligned NIL programming

    Brands & Sponsors

    • Companies looking to partner with student-athletes who are educated, media-ready, and values-driven

    • Sponsors seeking authentic relationships with emerging athlete influencers

    Alumni & Mentors

    • Former athletes looking to give back through mentorship and storytelling

    • Alumni seeking meaningful ways to engage with current student-athletes

Financial Fitness

Financial Fitness is a premier program that empowers athletes with the knowledge and tools to take control of their financial futures. Through engaging workshops and real-world simulations, athletes learn how to budget, manage income, build credit, and invest with confidence. This program prepares athletes to make confident, informed decisions with NIL earnings, scholarships, and future income.

Why It Matters:
Athletes often earn early but learn late. Financial Fitness turns short-term opportunities into long-term wealth-building habits, helping athletes avoid costly mistakes and build financial freedom.

    • Foundations of Financial Literacy
      A values-based intro to money: budgeting, saving, and managing day-to-day expenses. Athletes develop healthy financial habits and goal-based budgeting strategies.

    • Credit, Taxes & Big Decisions
      Explores credit building, major life purchases (car, rent, loans), and tax preparation—especially in the context of NIL earnings. Athletes leave equipped for financial independence.

    • Investing, Insurance & Wealth Creation
      Athletes learn about investing basics, long-term planning, insurance options, and protecting assets. This module reframes wealth as freedom and security.

    • NIL + Entrepreneurship Finance
      Blends NIL income management with an intro to business finance—covering contracts, tax considerations, and how to turn income into scalable value.

  • Student-Athletes

    • High school and collegiate athletes across all divisions (D1, D2, D3)

    • Athletes receiving scholarships, stipends, or NIL income for the first time

    • Students seeking to build healthy financial habits early—budgeting, saving, investing

    • Athletes navigating financial independence, tax season, or major purchases (e.g., car, apartment)

    • Players with interest in entrepreneurship, wealth building, or long-term financial planning

    Athletic Departments & Institutions

    • Schools aiming to meet NCAA recommendations around financial literacy education

    • Programs looking to proactively prepare athletes for NIL, contracts, and income management

    • Departments seeking a plug-and-play curriculum for life skills or leadership development tracks

    • Institutions committed to holistic development and post-grad readiness

    Parents & Families

    • Families who want to ensure their athlete is financially responsible and protected

    • Parents supporting student-athletes with financial decision-making but lacking formal education resources

    Coaches & Support Staff

    • Coaches who want their players to make smart, informed choices off the field

    • Advisors and life skills coordinators looking for engaging, athlete-friendly financial education

    Compliance & NIL Staff

    • Departments overseeing NIL programs and seeking education partners to support deal readiness

    • Staff responsible for helping athletes navigate contract literacy, taxes, and ethical money practices

Interested in a customized solution?

Schedule a consultation to discuss